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	<title>THE FORMULA &#187; Model</title>
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		<title>MARIEKE STERLING, MODEL / DIGITAL STRATEGIST</title>
		<link>http://www.theformulablog.com/youareababe/marieke-sterling-model-digital-strategist/</link>
		<comments>http://www.theformulablog.com/youareababe/marieke-sterling-model-digital-strategist/#comments</comments>
		<pubDate>Wed, 25 Apr 2012 15:34:00 +0000</pubDate>
		<dc:creator>Aimee Blaut</dc:creator>
				<category><![CDATA[YOU ARE A BABE]]></category>
		<category><![CDATA[Anastasia Beverly Hills]]></category>
		<category><![CDATA[Bobbi Brown]]></category>
		<category><![CDATA[Cattier]]></category>
		<category><![CDATA[Dermalogica]]></category>
		<category><![CDATA[Dior]]></category>
		<category><![CDATA[Kiehl's]]></category>
		<category><![CDATA[Marieke Sterling]]></category>
		<category><![CDATA[Miss Jessie's]]></category>
		<category><![CDATA[Model]]></category>
		<category><![CDATA[nars]]></category>
		<category><![CDATA[Neutrogena]]></category>
		<category><![CDATA[Yves Saint Laurent]]></category>

		<guid isPermaLink="false">http://www.theformulablog.com/?p=3019</guid>
		<description><![CDATA["I am a digital strategist, copywriter, freelance journalist, occasional model and amateur chef. When I was growing up I wanted to be a ballerina and a book publisher."]]></description>
				<content:encoded><![CDATA[<p><img title="THE_FORMULA_MARIEKE" src="http://www.theformulablog.com/wp-content/uploads/2012/04/THE_FORMULA_MARIEKE.jpg" alt="" width="728" height="480" /></p>
<p>&#8220;When I wake up in the morning coffee comes first. I wash my face with Neutrogena and then use a Dermalogica <a href="http://buy.dermalogica.com/e2wShoppingCatalog.aspx?parentId=3100000411&amp;parentLink=2100000111:3100000411" target="_blank">toner</a>  and a Kiehl&#8217;s <a href="http://www.kiehls.com/Ultra-Facial-Cream/622,default,pd.html?start=1&amp;cgid=face-moisturizers" target="_blank">moisturizer</a>. I have a Greek yoghurt and then I brush my teeth. With my makeup routine I keep it simple and natural with a couple of basic products: Diorskin <a href="http://www.dior.com/beauty/usa/en/makeup/face/foundations/fluid-foundation/teint-fraicheur-effet-peau-nue/py0778700-cfoundation.html?gclid=CKzh97ex0K8CFUbe4AodLERaFQ" target="_blank">Nude Concealer</a>, a matte Bobbi Brown eyeshadow in <a href="http://www.bobbibrowncosmetics.com/product/2330/8197/Makeup/Eyes/Eye-Shadows/Eye-Shadow/index.tmpl" target="_blank">Slate</a> for contour, some mascara (currently YSL <a href="http://www.yslbeautyus.com/Volume-Effet-Faux-Cils/157YSL,default,pd.html?dwvar_157YSL_color=1%20High%20Density%20Black&amp;start=6&amp;q=faux%20cils" target="_blank">Faux Cils</a>) and the Anastasia b<a href="http://www.sephora.com/perfect-brow-pencil-P69305" target="_blank">row pencil</a>. I use a Dior eye shadow compact and Stila <a href="http://www.stilacosmetics.com/product_detail.asp?PMID=726" target="_blank">liquid eyeliner</a> if I want to look a little more polished.&#8221;</p>
<p><img title="THE_FORMULA_MARIEKE_17" src="http://www.theformulablog.com/wp-content/uploads/2012/04/THE_FORMULA_MARIEKE_17.jpg" alt="" width="728" height="476" /></p>
<p>&#8220;My most beautiful memory is of playing games of flashlight tag on hot summer nights in Maine.&#8221;</p>
<p><img title="THE_FORMULA_MARIKEKE_11" src="http://www.theformulablog.com/wp-content/uploads/2012/04/THE_FORMULA_MARIKEKE_11.jpg" alt="" width="728" height="501" /></p>
<p>&#8220;My favorite salon is Ion Studio for a cut and color, Mauricio is awesome!&#8221;</p>
<p><img title="THE_FORMULA_MARIEKE_4" src="http://www.theformulablog.com/wp-content/uploads/2012/04/THE_FORMULA_MARIEKE_4.jpg" alt="" width="728" height="485" /></p>
<p>&#8220;Before I go to bed I brush my teeth with Crest 3-D! Then I wash my face with Neutrogena, moisturize with <a href="http://www.kiehls.com/Midnight-Recovery-Concentrate/3605975053920,default,pd.html?cm_mmc=LabeliumSearch-_-GoogleBrand-_-Kiehls+Face-_-kiehl's%20midnight%20recovery%20concentrate&amp;gclid=CK3b17yz0K8CFcXc4AodOyqiGA" target="_blank">Kiehl&#8217;s Midnight Recovery Concentrate</a>, and Kiehl&#8217;s <a href="http://www.kiehls.com/Ultra-Facial-Cream/622,default,pd.html?start=1&amp;cgid=face-moisturizers" target="_blank">Ultra Facial Cream</a>.&#8221;</p>
<p><img title="THE_FORMULA_MARIEKE_15" src="http://www.theformulablog.com/wp-content/uploads/2012/04/THE_FORMULA_MARIEKE_15.jpg" alt="" width="728" height="564" /></p>
<p>Photos by: Aimee Blaut</p>
]]></content:encoded>
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		<item>
		<title>NASTASIA OHL, MUSE</title>
		<link>http://www.theformulablog.com/youareababe/nastasia-ohl-muse/</link>
		<comments>http://www.theformulablog.com/youareababe/nastasia-ohl-muse/#comments</comments>
		<pubDate>Thu, 01 Dec 2011 02:23:33 +0000</pubDate>
		<dc:creator>Aimee Blaut</dc:creator>
				<category><![CDATA[YOU ARE A BABE]]></category>
		<category><![CDATA[Bare Minerals]]></category>
		<category><![CDATA[Bed Head]]></category>
		<category><![CDATA[Chanel]]></category>
		<category><![CDATA[Clarins]]></category>
		<category><![CDATA[Daphne Guinness]]></category>
		<category><![CDATA[La Roche Posay]]></category>
		<category><![CDATA[MAC]]></category>
		<category><![CDATA[Maybelline]]></category>
		<category><![CDATA[Model]]></category>
		<category><![CDATA[Nastasia Ohl]]></category>
		<category><![CDATA[Rare Minerals]]></category>
		<category><![CDATA[you are a babe]]></category>

		<guid isPermaLink="false">http://www.theformulablog.com/?p=1092</guid>
		<description><![CDATA["I didn’t always want to model my whole life; When I was younger I would actually always pray to get taller. My dad’s 6’3” and my mom’s 5’8” so I was always hoping to be at least 5’9”. I grew like three inches during my freshman year of high school. I just started modeling a little bit in Miami and then, I came during a school break, to New York and fell into it. I got the idea to model when I was nine, I was in Whole Foods and there was this former model who came up to me and told me that I should try it because I have a good look and this little skinny body. So I got the idea in my head then and when I finally was tall enough I tried it out."]]></description>
				<content:encoded><![CDATA[<p><img title="THE_FORMULA_YOU_ARE_A_BABE_NASTASIA_OHL_AIMEE_BLAUT_10" src="http://www.theformulablog.com/wp-content/uploads/2011/12/THE_FORMULA_YOU_ARE_A_BABE_NASTASIA_OHL_AIMEE_BLAUT_10.jpg" alt="" width="728" height="485" /></p>
<p>&#8220;I wear makeup for work all the time so I try hard to take care of my skin and also my hair. When I wake up in the morning I always clean my face no matter what. I use a bunch of different cleansers but I started using this Rare Minerals powder where you add water, <a href="http://www.ulta.com/bare-escentuals/rareminerals.html" target="_blank">Renew and Reveal</a>. It exfoliates a bit and you use it with this brush. It really cleans my skin and makes it brighter. If it’s really sunny I use La Roche-Posay <a href="http://www.laroche-posay.us/_us/_en/consumer/catalog/ByType/Aging/anthelios-50-mineral-ultra-light-sunscreen-fluid.htm" target="_blank">sunscreen</a>, it’s really light and I can wear it under makeup. If I have a shoot I will put on the Embryolisse moisturizer. I noticed people backstage were putting it on so I tried it and it stuck. I have dry skin so just using the Bare Minerals alone can be a little bit drying.&#8221;</p>
<p><img title="THE_FORMULA_YOU_ARE_A_BABE_NASTASIA_OHL_AIMEE_BLAUT_04" src="http://www.theformulablog.com/wp-content/uploads/2011/12/THE_FORMULA_YOU_ARE_A_BABE_NASTASIA_OHL_AIMEE_BLAUT_04.jpg" alt="" width="728" height="485" /></p>
<p>&#8220;I always need conditioner for my hair, it would be uncontrollable without it. I use a lot of Bed Head <a href="http://www.tigihaircare.com/consumer/en-US/bedhead/bedhead-gallery.asp?categoryID=1" target="_blank">products</a>. My hair takes forever to dry. It might be wet all day if I don’t blow dry it a little bit. I don’t know how to use a diffuser, it’s like some big contraption that sticks on there, and so I don’t mess with it. I talked to a hairstylist once who told me that a diffuser makes your hair more full but I don’t really need that.&#8221;</p>
<p><img title="THE_FORMULA_YOU_ARE_A_BABE_NASTASIA_OHL_AIMEE_BLAUT_03" src="http://www.theformulablog.com/wp-content/uploads/2011/12/THE_FORMULA_YOU_ARE_A_BABE_NASTASIA_OHL_AIMEE_BLAUT_03.jpg" alt="" width="728" height="485" /></p>
<p>&#8220;People usually think I am Brazilian or Canadian. I guess Canadian because I don’t sound very American when I speak, I don’t know. As long as I don’t speak people think I’m Brazilian though. It takes them a long time to figure out my nationality. My mom is actually Jamaican-Chinese, she was born in Kingston but she grew up in New York pretty much. She moved when she was two. And my dad’s American but he’s Russian and German. Both sets of grandparents are very different. My grandma looks very Asian but she has a Jamaican accent and then that whole side is like very Jamaican. My other grandma speaks Russian, French, German, English and probably Italian.  She is very European.&#8221;</p>
<p><img title="THE_FORMULA_YOU_ARE_A_BABE_NASTASIA_OHL_AIMEE_BLAUT_02" src="http://www.theformulablog.com/wp-content/uploads/2011/12/THE_FORMULA_YOU_ARE_A_BABE_NASTASIA_OHL_AIMEE_BLAUT_02.jpg" alt="" width="728" height="485" /></p>
<p>&#8220;I started using Bare Minerals <a href="http://www.bareescentuals.com/bareMinerals-SPF-15-Foundation/MasterSPF15Found,default,pd.html?start=2&amp;cgid=BM_SUB_FOUNDATION" target="_blank">powders</a>, but just a little bit. I use medium beige with the brush. I&#8217;m scared of using too much makeup on my face and getting breakouts. For my dark circles I use <a href="http://www.clarinsusa.com/Instant-Light-Brush-On-Perfector/C050105005,en_US,pd.html" target="_blank">Instant Light Brush-On Perfector</a> by Clarins, which is similar to Touche Éclat. I use a lot of Clarins. It matches my skin pretty well, I think, and I use the Clarins <a href="http://www.clarinsusa.com/Gentle-Eye-Make-Up-Remover-Lotion/C010101001,en_US,pd.html&amp;q=makeup%20remover&amp;start=2" target="_blank">eye makeup remover</a> and face <a href="http://www.clarinsusa.com/Exfoliators/261,en_US,sc.html" target="_blank">masks</a>. For a bronzer I use a <a href="http://www.bareescentuals.com/A-Little-Sun-All-Over-Face-Color/51850,default,pd.html?start=5&amp;cgid=BM_SUB_ALLOVERFACECOLOR" target="_blank">tan powder</a> by Bare Minerals, I don’t really put pink on my cheeks, I’m not a blush girl. So I put on the tan powder as a contour mostly. I like to do up my eyes with eye shadow. If I’m going out I’ll probably use a gold color and some silver under my eyes. I have <a href="http://www.maccosmetics.com/product/shaded/154/363/Eye-Shadow/index.tmpl" target="_blank">MAC</a> and  <a href="http://www.maybelline.com/product-explorer" target="_blank">Maybelline</a> eye shadows that I usually wear. I can’t really do my makeup that well; I&#8217;m not really crafty with the whole eyeliner thing so I just don’t do it. I try to keep it natural and bronzy. Sometimes I’ll fill in my eyebrows or brush them out because I don’t have very much eyebrows. After that I may put a little bit of vaseline on my lips for a casting and some Bare Minerals <a href="http://www.bareescentuals.com/bareMinerals-Flawless-Definition-Mascara---Black/masterflawless,default,pd.html?start=2&amp;cgid=BM_SUB_MASCARA" target="_blank">mascara</a>.  I’m not really big on mascara because my eyelashes are really curly so I don’t curl them. I just put a little bit of mascara maybe.&#8221;</p>
<p><img title="THE_FORMULA_YOU_ARE_A_BABE_NASTASIA_OHL_AIMEE_BLAUT_07" src="http://www.theformulablog.com/wp-content/uploads/2011/12/THE_FORMULA_YOU_ARE_A_BABE_NASTASIA_OHL_AIMEE_BLAUT_07.jpg" alt="" width="728" height="485" /></p>
<p>&#8220;When I did the Chanel Couture show they did this amazing cat eye. Depending on the eye shape of each model, they used the Chanel black eyeliner and drew around the eyes to get this almond shaped Cleopatra look. I attempted it afterwards with my own things and it didn’t work out. But it was so good; I wish I could do it. I’m sure you can’t wear that everyday anyways unless you’re <a href="http://daphneguinness.tumblr.com/" target="_blank">Daphne Guinness</a>.&#8221;</p>
<p><img class="alignnone size-full wp-image-1101" title="THE_FORMULA_YOU_ARE_A_BABE_NASTASIA_OHL_AIMEE_BLAUT_09" src="http://www.theformulablog.com/wp-content/uploads/2011/12/THE_FORMULA_YOU_ARE_A_BABE_NASTASIA_OHL_AIMEE_BLAUT_091.jpg" alt="" width="728" height="485" /></p>
<p>&#8220;I think I have like six lipsticks in my bag right now. Sometimes when I am going out to brunch or during the day I’ll use Dior Addict Ultra-Gloss in <a href="http://www.dior.com/beauty/usa/en/makeup/lips/gloss/dior-addict/productnameen/py0285060.html" target="_blank">236</a>. It has a little bit of shimmer, it sparkles but it’s not sticky. It’s kind of like a nude but with an extra punch. Sometimes I’ll wear red lipstick but I feel like it makes me look really old so it depends on where I am going. I’ll wear red lipstick for a Williamsburg party I guess. Oh and I do have the moisturizing lipstick that Chanel makes the one that’s just clear that’s great for castings.&#8221;</p>
<p><img class="alignnone size-full wp-image-1102" title="THE_FORMULA_YOU_ARE_A_BABE_NASTASIA_OHL_AIMEE_BLAUT_01" src="http://www.theformulablog.com/wp-content/uploads/2011/12/THE_FORMULA_YOU_ARE_A_BABE_NASTASIA_OHL_AIMEE_BLAUT_01.jpg" alt="" width="728" height="485" /></p>
<p>&#8220;I just graduated from high school, actually I graduated a bit early. I was doing correspondence the last few years. See I’ve gone to school my whole life and I got a Calvin Klein exclusive, my agency was like, “you’ll probably have to leave school.” I decided it was a once in a lifetime opportunity so I made the decision to transition out of my junior year, I left half way and I finished through correspondence. During fashion weeks I was always doing my homework instead of going to the parties, it wasn’t that fun, but now I’m all done. And so yeah, I get to have a little bit more fun now.&#8221;</p>
<p>Photos by: Aimee Blaut</p>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>EMMA ISHTA, IMG</title>
		<link>http://www.theformulablog.com/youareababe/emma-ishta-img/</link>
		<comments>http://www.theformulablog.com/youareababe/emma-ishta-img/#comments</comments>
		<pubDate>Mon, 14 Nov 2011 06:19:34 +0000</pubDate>
		<dc:creator>Aimee Blaut</dc:creator>
				<category><![CDATA[YOU ARE A BABE]]></category>
		<category><![CDATA[Anne Marie Van Dijk]]></category>
		<category><![CDATA[Armani]]></category>
		<category><![CDATA[beauty]]></category>
		<category><![CDATA[Cleanse]]></category>
		<category><![CDATA[Emma Ishta]]></category>
		<category><![CDATA[Givenchy]]></category>
		<category><![CDATA[IMG]]></category>
		<category><![CDATA[Khiel's]]></category>
		<category><![CDATA[Laura Mercier]]></category>
		<category><![CDATA[Lucas' Papaw Ointment]]></category>
		<category><![CDATA[MAC]]></category>
		<category><![CDATA[Make Up Forever]]></category>
		<category><![CDATA[Model]]></category>
		<category><![CDATA[you are a babe]]></category>
		<category><![CDATA[Yves Saint Laurent]]></category>

		<guid isPermaLink="false">http://www.theformulablog.com/?p=965</guid>
		<description><![CDATA["I started modeling a really long time ago; I’ve been doing it for eight years—since I was twelve or thirteen. My mom’s hairdresser basically asked if he could take some photos of me and I did it for free. I was young at the time and was like, “yeah I want to be a model!” So I did it and it ended up being on posters around shopping centers in Brisbane. Afterwards, my mom took me into an agency because I hadn’t been paid for it and it was a big campaign that they used for a lot of things. So I signed with an agency in Australia and then got scouted by IMG when I was fifteen. After I signed with IMG they sent me to Paris then New York after I graduated high school. I moved here around 2009 and I have been here since then."]]></description>
				<content:encoded><![CDATA[<p><img title="THE_FORMULA_YOU_ARE_A_BABE_EMMA_ISHTA_AIMEE_BLAUT_002" src="http://www.theformulablog.com/wp-content/uploads/2011/11/THE_FORMULA_YOU_ARE_A_BABE_EMMA_ISHTA_AIMEE_BLAUT_002.jpg" alt="" width="728" height="485" /></p>
<p><img class="alignnone size-full wp-image-982" title="THE_FORMULA_YOU_ARE_A_BABE_EMMA_ISHTA_AIMEE_BLAUT_006" src="http://www.theformulablog.com/wp-content/uploads/2011/11/THE_FORMULA_YOU_ARE_A_BABE_EMMA_ISHTA_AIMEE_BLAUT_006.jpg" alt="" width="728" height="485" /></p>
<p>&#8220;In the morning I will just get out of the shower, wash my face with water then put on Khiel&#8217;s, the <a href="http://www.kiehls.com/Ultra-Facial-Moisturizer/351,default,pd.html" target="_blank">ultra moisturizing lotion</a>. I tend to get really dry around my nose during the winter so I will put on some <a href="http://www.lifepluspharmacy.com/productinfo/Lucas_Papaw_Ointment_75g" target="_blank">papaw</a>—it’s amazing, it’s so good. I’m not really too fussy. My mom was a super hippy. Until I was like fifteen she never even shaved anything. She moisturized her legs—she always did that and she always had lip balm. So every single day I get out of the shower and I moisturize and I have lip balm. I’ve had those in my routine for my whole life. Other then that I didn’t grow up around makeup or beauty products really. When my mom woke up it was just water and she has beautiful skin. So I always felt like people overdo it a little bit. I am really basic and stick to what I have.&#8221;</p>
<p><img class="alignnone size-full wp-image-1007" title="THE_FORMULA_YOU_ARE_A_BABE_EMMA_ISHTA_AIMEE_BLAUT_015" src="http://www.theformulablog.com/wp-content/uploads/2011/11/THE_FORMULA_YOU_ARE_A_BABE_EMMA_ISHTA_AIMEE_BLAUT_015.jpg" alt="" width="728" height="485" /></p>
<p>&#8220;If I have a casting I will put on a tiny bit of Laura Mercier <a href="http://www.lauramercier.com/store/shop/prod220004_prod220004_prod220004?currentSkuId=sku120002" target="_blank">concealer</a>, just around my nose and eyes. And then I’ll put on a bit of MAC <a href="http://www.maccosmetics.com/product/shaded/159/473/Select-SheerPressed/index.tmpl" target="_blank">powder</a> just to make it stick or the Make Up Forever <a href="http://www.sephora.com/browse/product.jhtml?id=P210400" target="_blank">HD powder</a>, though that can dry out my skin a bit. I will use the Make Up Forever one if I need my concealer to last all day. Sometimes I will wear it just under my eyes because it keeps the concealer from moving. I wouldn’t necessarily wear it on my whole face in my daily life, but on shoots they use it because it is great for photos. I guess next I’ll use a little bit of MAC <a href="http://www.maccosmetics.com/product/shaded/156/1791/Mineralize-Blush/index.tmpl" target="_blank">blush</a>. Then I’ll brush out my eyebrows and occasionally I’ll put on a tiny bit of mascara. For castings it has to be very natural.&#8221;</p>
<p><img class="alignnone size-full wp-image-991" title="THE_FORMULA_YOU_ARE_A_BABE_EMMA_ISHTA_AIMEE_BLAUT_005" src="http://www.theformulablog.com/wp-content/uploads/2011/11/THE_FORMULA_YOU_ARE_A_BABE_EMMA_ISHTA_AIMEE_BLAUT_0051.jpg" alt="" width="728" height="485" /></p>
<p>&#8220;If I’m going out, then I’ll use the Armani <a href="http://www.giorgioarmanibeauty-usa.com/luminous-silk-foundation/A041,default,pd.html?dwvar_A041_color=2%20-%20light%20ivory&amp;start=2&amp;cgid=foundation&amp;cgid=foundation" target="_blank">foundation</a>. It’s smooth and I like a really matte look. Whenever I do my makeup I like it to look like I’m not wearing any at all. The foundation stays really smooth and gives good coverage without being super heavy. I use the Givenchy <a href="http://www.givenchybeauty.com/item/phenomeneyes" target="_blank">mascara</a> with the ball at the end. I think there is a real technique to using it. I am really used to it now, so I am much better at it then the normal wand. You can do so many different things with it. The ball really pushes your lashes out so it curls them a lot, which I like since I don’t have an eyelash curler. I’ll usually do a white liner under my eyes on the inner eyelid because it makes the eye look so much bigger and kind of extends it. I am not necessarily big on black all around the eye because it can make the eye look smaller. Though sometimes just some smudgy black under the eye could be really cool. It’s fun to play with my eye makeup at night if I am going somewhere. I like to do a golden brown cat eye that’s a bit smokey or a black liquid eyeliner. Also I have super long bottom eyelashes, they are like the size of my top lashes so I will press them together so they clump.&#8221;</p>
<p><img class="alignnone size-full wp-image-990" title="THE_FORMULA_YOU_ARE_A_BABE_EMMA_ISHTA_AIMEE_BLAUT_008" src="http://www.theformulablog.com/wp-content/uploads/2011/11/THE_FORMULA_YOU_ARE_A_BABE_EMMA_ISHTA_AIMEE_BLAUT_0082.jpg" alt="" width="728" height="485" /></p>
<p>&#8220;YSL has the best classic red <a href="http://www.yslbeautyus.com/Rouge-Pur-Couture/194YSL,default,pd.html?dwvar_194YSL_color=1%20Le%20Rouge&amp;start=2&amp;cgid=makeup-lipstick" target="_blank">lipstick</a>, and I think it’s the perfect color. It’s not too matte or too creamy, it stays on really well—it’s perfect. I like a really dark, vampy sort of lip as well, a dark maroon or a brown—that’s the going out color. I probably wouldn’t wear red out as much. I like to be a little gothic sometimes a bit romantic goth. I think it’s much cooler, like if you’re going to go to a rockabilly bar it’s a much better look then red. I love red but I’ll wear it to a wedding or to a brunch.&#8221;</p>
<p><img title="THE_FORMULA_YOU_ARE_A_BABE_EMMA_ISHTA_AIMEE_BLAUT_001" src="http://www.theformulablog.com/wp-content/uploads/2011/11/THE_FORMULA_YOU_ARE_A_BABE_EMMA_ISHTA_AIMEE_BLAUT_001.jpg" alt="" width="728" height="485" /></p>
<p>&#8220;I&#8217;ve been really involved in an organization called <a href="http://www.cleanse-nyc.com/" target="_blank">Cleanse</a> that was started by the Dutch model, Anne Marie Van Dijk. She created the organization around health and nutrition, in order to educate younger models. Cus there’s not a lot of help out there and when you start at fifteen, nobody tells you how to approach the industry in a healthy way. There’s a lot of miscommunication and myths out there; a booker can be like, “just eat rice cakes for the weekend.” It&#8217;s very easy to fall into eating disorders and bad habits. There’s so much pressure to stay so thin and it’s a really unhealthy image. There’s nobody to advise girls and teach them the way to look after themselves. To be that way you need to have a lower body weight then what&#8217;s normal or what is healthy or what is recommended. You have to do that as healthily as you can and be careful. Obviously, we all have a certain body type naturally, but you also just have to look after yourself. Eating vegetables and good protein and fruits is much different then just having a Jell-O.</p>
<p>Cleanse also helps teach younger models how to handle their new financial situation because suddenly you can be earning 3,000 dollars a day or more. Do you go out and spend it on a designer bag or do you put it away because you will probably need to stop modeling at twenty-five? Basically, the organization deals with all these kinds of issues.</p>
<p>There&#8217;s a team of health professionals, a life coach, trainers, a nutritionist and counselors who all form this little network. IMG at the moment, and soon other agencies, basically send their new girls to us for anything they will possibly need. IMG being so supportive is wonderful. It&#8217;s a big risk to go against the grain and to do something different. A lot of agencies aren’t willing to forge the way ahead, but IMG can because they are IMG and are path makers.&#8221;</p>
<p><img title="THE_FORMULA_YOU_ARE_A_BABE_EMMA_ISHTA_AIMEE_BLAUT_013" src="http://www.theformulablog.com/wp-content/uploads/2011/11/THE_FORMULA_YOU_ARE_A_BABE_EMMA_ISHTA_AIMEE_BLAUT_013.jpg" alt="" width="728" height="485" /></p>
<p>&#8220;I have always been involved with music and played the violin for fourteen years. I was studying music for a little while at the conservatory in Australia and that&#8217;s what I’d always wanted to do really. I kind of realized maybe three months ago that I didn’t want the lifestyle of a musician. I spent so much time traveling the past years I hadn’t really had a home somewhere stable. I don&#8217;t want the late nights and that type of scene. It was kind of a big crisis for me at the time—I was like “what am I going to do!” I&#8217;ll always be involved in music but it&#8217;s just not a career path for me I don’t think.&#8221;</p>
<p><img title="THE_FORMULA_YOU_ARE_A_BABE_EMMA_ISHTA_AIMEE_BLAUT_010" src="http://www.theformulablog.com/wp-content/uploads/2011/11/THE_FORMULA_YOU_ARE_A_BABE_EMMA_ISHTA_AIMEE_BLAUT_010.jpg" alt="" width="728" height="485" /></p>
<p>&#8220;I’m just about to start studying psychology next month, which is pretty exciting. It’s going to take me a long time; I have to do it online because I have to work. I would love to be able to go to university but I can’t commit to certain dates with my schedule, which is a bit frustrating. I feel like a whole part of going to university is getting to meet the people and your professors and being able to have those kinds of conversations, but that’s not really possible for me. So that’s ok, it is going to take a while but Ill get there.&#8221;</p>
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<p>photos by: THE FORMULA</p>
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