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CLAUDIA MARTINEZ REARDON, END OF CENTURY

AUGUST 23.2012 by AIMEE BLAUT
The-Formula_Claudia Martinez-Reardon

"I went to the Jack Kerouac School of Disembodied Poetics and ended up being a really terrible poet. I knew I needed to do something else and I started taking these art history courses. I transferred to Sarah Lawrence and was really focused on working in commercial contemporary art. I started planning pop-up shows before I had an actual space and that was really gratifying. I knew that was what I wanted and End of Century seems like a creative introduction to a survey of the lifestyles and cultures that are happening in lower Manhattan and Brooklyn now. End of Century is a retail and gallery space."

“I feel like I am always running late. I wake up in the morning and usually scrunch some Bumble and Bumble cream in my hair, throw on some makeup and run out the door. I always put on sunscreen before I leave though. I like La Roche-Posay, it’s the best. I use two different types of mascara. I am a big drugstore mascara fan. With pigments, like lipsticks and concealers, I go NARS, but for mascara I’m into Maybelline Great Lash. I go through it so quickly and it works so well. I put on one coat of thinner mascara first, then drink a cup of coffee and then put on another coat of Maybelline. It makes my eyelashes look larger which is crazy, but it works much better than using two coats of the same mascara. I use Bare Minerals foundation because it’s simple And my eyebrows are kind of their own little monsters. I don’t really do anything to them. Occasionally, I’ll go and get them threaded if I’m looking seriously Groucho Marx. But I’m into the Brooke Shields eyebrow look, so usually I’ll just brush them out..”

“I like to wear lipstick a lot. I love Mulberry by Laura Mercier. The color is perfect for the day; a deep red stain. It looks natural, like you’ve just been drinking wine all morning. It’s a nice way to start the day. I got into Funny Face by NARS, too. I am a total NARS junkie. I’ve loved them forever, all their colors!”

“Before I go to bed at night I use a small amount of retinol cream and Egyptian Magic. You put it on before you go to bed at night and it’s amazing. My mom got this eye cream off the Home Shopping Network called Glymed. It’s so hilarious, but it works amazingly. The packaging is awful but it’s like rubbing a cloud underneath your eyes. I still use that. I have yet to find a better eye cream than Glymed, oddly. That’s it really. I’m pretty simple with my beauty routine. I don’t really have the time to get so crazy with it. I stick to the basics.”

Photos by: Aimee Blaut

Tags: Bare Minerals, Claudia Martinez-Reardon, Egyptian Magic, End Of Century, Gallery Girls, Glymed, Jack Kerouac School of Disembodied Poetics, La Roche Posay, Laura Mercier, Maybelline, nars

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