Back in May I caught up with Glamour UK’s resident beauty babe Sarah Jossel at the London Arts Club in Mayfair.  Sarah talks nail selfies with Alexa Chung to her less is more beauty style. Read on for the deets!

In 2009 I was working in the fashion department at Russian Vogue. At the time I thought fashion was everything and would have done anything to work my way up to a Fashion Director. When my internship came to an end, I interviewed at GLAMOUR and was offered the role as beauty assistant. Beauty? Not what I wanted to do at all (or so I thought). Someone once told me to always get your foot in the door and then work your way to your goal internally – little did I know that six months into my role as a temporary beauty assistant I would fall head over heels with the industry and now, 5 years later, I couldn’t imagine myself doing anything else.

Being a beauty girl, this is kind of shocking – but in the morning I smooth in a pea-size amount of La Roche Posay Physiological cleansing gel and lather it up with water. I then pat my skin dry with a flannel and massage Kiehls Skin Rescuer in before applying makeup. It’s fair to say I’m a less is more kinda girl.

My evening routine as above but I’ve now added in two key products. I’m often accused of having ‘face dysmorphia’ as in I see things that aren’t there. But I swear the skin around my eyes have changed since I turned twenty-eight. After trying endless eye creams I’m sold on Estee Lauder Advanced Night Repair Eye Serum Infusion. On those dreaded days when I see a looming zit I always turn to Mario Badescu Drying Lotion. I didn’t have the best skin growing up and used to pile on a ton of products. I wish I could experiment with rich moisturizers, oils, serums etc. But for me, the less fuss the better.

My everyday work look is almost as simple as my skincare regime. I mix and match a few foundations depending on if I want less or more coverage. I always use Nars Tinted Moisturizer and then add Giorgio Armani Second Skin Foundation for a medium coverage or Becca Complexion Crème for a fuller coverage. I sweep on Nars pressed powder in Soleil for an all-over bronzed glow and add a pop of Mac blush in Dainty. On my eyes, (If I remember) I add a slick of Clarins waterproof mascara. For meetings or work events I sketch on Topshop black kohl pencil onto my waterline, add Shavata brow pencil in dusk and dawn and use a Charlotte Tilbury lipstick in Penelope Pink.

By no means are these tiny… but the UK brands I can’t live without are: James Read, especially the Sleep Mask Tan; Charlotte Tilbury, everything! Wonder Glow and the Penelope Pink lipstick are my top two; Percy & Reed for their dry shampoos; This Works – I’m totally obsessed with the whole range. Plus their travel size products are amazing for long haul flights; Aromatherapy Associates, I can’t live without my weekly indulgent, oil infused bath and have a total obsession for the essential oils.

From the Fashion Week bonanza where I head to all four cities and interview beauty royalty like Charlotte Tilbury and Sam McKnight to coming up with new ideas and seeing them come to life in my favorite magazine – I wouldn’t know where to start with the most exciting part. I recently interviewed Alexa Chung as she’s the new face of Nails Inc. We practiced posing and how to get the most flattering hand shot on instagram. The best perks are the constant new experiences, the inspirational people I meet and the ability to help people with tricky beauty obstacles that they face.

Photos by Aimee Blaut in London