about_profile

Welcome to The Formula!

Here you will peek inside the medicine cabinets of influencers and industry experts, unearth makeup secrets at fashion week shows and capture street style beauty worth copying. I road test all the products I write about so I love the ones I feature. Splitting time between Europe and New York I get to see the best of both sides of the Atlantic snapping picsdtures along the way, and yes all images are original content.

Aside from running The Formula I contribute regularly to The Wall Street Journal, Refinery29, Grey Magazine and Rodeo.net. My work can also be found on  HarpersBazaar.comElle.com, and FLAUNT.

XX,

Aimee, Founder/Editor

 

 

CONTACT

WORK WITH THE FORMULA
For press inquiries as well as marketing, collaborations, sponsorships & partnerships, please contact my manager.

reesa@thedigitalbrandarchitects.com

EDITORIAL
For editorial inquiries contact.

aimee@theformulablog.com

DON’T BE SHY, SAY HI!
If you wanna get in contact with me or give feedback just drop me a note.

info@theformulablog.com

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